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High-end Tasting and Customization Activity of the First Batch of "Yuxi Jadeite Middle" Held in Yuxi

On January 15, the High-end Tasting and Customization Activity of the First Batch of "Yuxi Jadeite Middle", a new high-end cigarette product of Hongta Group, was grandly held in Yuxi.

Activity Site

Liu Wenwei, Member of the Standing Committee of CPC Yuxi Municipal Committee and Executive Deputy Mayor of Yuxi City, Wang Zhixin, Secretary General of CPC Yuxi Municipal Committee, Zhu Han, Deputy Manager of Yuxi Tobacco Monopoly Bureau (Company), Miao Mingming, Director and Deputy Party Secretary of Technology Center of China Tobacco Yunnan Industrial Co., Ltd., Zhang Jianhua, Party Secretary of Technology Center of China Tobacco Yunnan Industrial Co., Ltd., Wang Zhi, Deputy General Manager of Marketing Center of China Tobacco Yunnan Industrial Co., Ltd., Zeng Yi, Secretary of Committee for Discipline of China Tobacco Yunnan Industrial Co., Ltd. and other leaders, as well as 30 well-known entrepreneurs and friends who placed a customized order of "Yuxi Jadeite Middle" visited the activity site. Wang Yong, Party Member and Deputy General Manager of China Tobacco Yunnan Industrial Co., Ltd. and Party Secretary and Chairman of Hongta Group, Li Heng, General Manager and Deputy Party Secretary of Hongta Group, and Cao Hang, Secretary of Committee for Discipline, Ge Fuming, Researcher, Zhu Xuecheng, Deputy General Manager, Zhu Xiongwei, Chairman of the Labor Union and other leaders of Hongta Group attended the activity.

Li Heng, General Manager and Deputy Party Secretary of Hongta Group, welcomed the leaders and guests attending this activity on behalf of the Group in his speech. Li Heng said that at present, the tobacco industry has entered a new era of high-quality development. The brand "Yuxi", which has been famous for its "top quality, pure high-grade and elegant cultural cigarettes", has once again launched its "Yuxi Jadeite Middle". Taking Yuxi City as the first stop of the High-end Tasting and Customization Activity of "Yuxi Jadeite Middle" this time, the group hoped to jointly create the iconic and star products of "Yuxi" brand under the cultivation and guidance of outstanding entrepreneurs, and through opinion leadership, word-of-mouth promotion and other methods, making "Yuxi Jadeite Middle" truly move towards the country from home, and jointly promoting the high-quality development of "Yuxi" brand in the new era.

Speech by Li Heng, General Manager and Deputy Party Secretary of Hongta Group

There are many bright spots in the High-end Tasting and Customization Activity of the First Batch of "Yuxi Jadeite Middle". The publicist of the high-price tobacco cultivation and development project group of Marketing Center of China Tobacco Yunnan Industrial Co., Ltd. introduced three specifications of "Yuxi Jadeite Middle" series to the guests and led them to feel the triple suction experience of the first, middle and end incense of "Yuxi Jadeite Middle"; Dr. Miao Mingming, Director and Deputy Party Secretary of Technology Center of China Tobacco Yunnan Industrial Co., Ltd. introduced the product characteristics of "Yuxi Jadeite Middle" and revealed the key technology of "Yuxi Jadeite Middle" on improving the comfort and sweetness of cigarette by incense production of microorganism; and the guests spoke on the stage, shared their feelings of participating in the activity, and expressed their anticipation for the launching of "Yuxi Jadeite Middle" series products at the activity site.

Zhu Han, Deputy Manager of Yuxi Tobacco Monopoly Bureau (Company), congratulated "Yuxi Jadeite Middle" on its IPO. He said that Yuxi City, as the IPO venue of "Yuxi Jadeite Middle", bears the great trust of Yunnan tobacco industrial and commercial enterprises in Yuxi market. Yuxi tobacco business will carefully protect the growth and cultivation of "Yuxi Jadeite Middle" in strict accordance with the regulatory requirements of Yunnan Tobacco Monopoly Bureau (Company), and hand over a satisfactory answer to China Tobacco Yunnan Industrial Co., Ltd. and Hongta Group.

Wang Yong, Party Member and Deputy General Manager of China Tobacco Yunnan Industrial Co., Ltd. and Party Secretary and Chairman of Hongta Group expressed his heartfelt thanks to CPC Yuxi Municipal Committee, Yuxi Municipal People's Government, Yuxi Hongta Tobacco (group) Co., Ltd., Technology Center and Marketing Center of China Tobacco Yunnan Industrial Co., Ltd., and entrepreneur representatives for their long-term care and support for Hongta Group in his speech. He said that "Yuxi Jadeite Middle" is a high-end cigarette of Hongta Group that has been finely crafted for more than three years of packaging improvement and formulation optimization by Hongta Group, Technology Center and Marketing Center of China Tobacco Yunnan Industrial Co., Ltd. It is a masterpiece that focuses on the high-quality development requirements of the industry and integrates raw materials, technology, technology and ingenuity. He hoped that CPC Yuxi Municipal Committee and Yuxi Municipal People's Government will continue to fully support the development of Hongta Group; Yuxi Hongta Tobacco (group) Co., Ltd. give more support to the listing layout, market cultivation and channel maintenance of Hongta brand; and entrepreneurs strongly support the development of Hongta brand and actively publicize and promote the cigarette brands of Hongta Group. In the next step, Hongta Group will focus on the high-quality development requirements of the industry, innovate and change, forge ahead with determination, adhere to the principle of "concentrating on making quality products and improving quality", strive to make more quality cigarettes and products for retailers, consumers and commercial companies, and continuously add luster to Yuxi, the golden signboard of Chinese cigarettes, with wisdom, ingenuity and hard-work.

Summary speech by Wang Yong, Party Member and Deputy General Manager of China Tobacco Yunnan Industrial Co., Ltd. and Party Secretary and Chairman of Hongta Group

 

At the activity site, the guests tasted and communicated on the spot about "Yuxi Jadeite Middle".

Miss Manners shows the "Yuxi Jadeite Middle" to the guests

Showcase of "Yuxi Jadeite Middle"

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